Claudiu Paunescu
Co Owner & Chief Executive
Speaker Sessions
Bio
Claudiu has more than 20 years of work experience in the area of technical and functional consultancy. He is specialized on Oracle technology, Oracle Applications and Oracle Cloud products – Infrastructure as a Service, Platform as a Service, Software as a Service). He has a Bachelor in Automation and Computers Engineering.
Since 2003 he’s managing Multi Data Soft from his position of Executive Director and CTO. Since then he has helped the team implement a large number of successful projects to local and international customers, from different industries.
Synopsis
During his presentation, “ Running workloads in Oracle Cloud”, he will demonstrate during a live demo the real benefits of using the Oracle Cloud products, that allows you to dynamically adjust the computing, storage and networking requirements.Mihai Vinatoru
Managing Partner & Head of SEO
Speaker Sessions
Bio
Mihai is a qualified SEO professional with solid experience in developing SEO campaigns, technical SEO site auditing, data analytics and link building. Helped by an awesome team inside DWF, Mihai is currently working to improve Google organic rankings of 80+ companies, using a creative approach and thorough research and analysis
Synopsis
As an eCommerce owner or digital marketing responsible, you are dealing with a tremendous amount if information over the Internet on SEO. Plenty of freelancers, agencies or even people that never optimized a website are writing on how you can achieve the highest visibility in Google's first organic search result page. In this presentation you will find out how to deal with this and focus on the thing you know best: growing your business.Mugur Cosmin Frunzetti
Founder & CMO Retargeting
Speaker Sessions
Bio
For more then 10 years, Mugur has been a successful founder and manager of online stores, some of them reaching top 3 positions on their niche (Marketonline.ro, Floria.ro). After 3 successful exits estimated at over 2.000.000 euro, Mugur decided to use his experience to help other e-commerce owners and founded Retargeting, a complete marketing automation tool.
Synopsis
We live in a world of personalisation, dedicated offers, full customer assistance. Brand win by customer service more then they do by product or service price/quality ratio. In order to keep costs under control, an e-tailer (online store) needs a marketing automation tool to replace the 1000 sellers they cannot hire. Retargeting is made my people that run online stores for people that run online stores. Is the most easy to use, still complex solution, the all-in-one marketing automation tool any e-tailer needs to grow sales and profit.Mircea Prelipceanu
Head of Internationals Sales
Speaker Sessions
Bio
Mircea Prelipceanu is Head of International Sales at CAS Software AG – the leading German supplier of CRM software for small and medium enterprises. More than 300,000 people in over 20,000 companies enjoy the benefits of CAS CRM: a powerful standard solution, flexible to meet the customer’s needs, great ergonomics, proven and awarded in practice and excellent value for money. Born and raised in Romania with extensive working experience in different countries throughout Europe, Mircea Prelipceanu has been working for CAS Software AG for more than 10 years. During this time he established a worldwide partner channel network which delivers an excellent service for the customer. Furthermore he advises companies on the usage of CRM solutions and holds regular lectures on Sales, Customer Relationship Management and CRM implementation best practice.
Synopsis
Digitalization is turning our world upside. What is happening to our customer relationships, how can we emotionally reach and inspire customers despite or just with a digital communication and how will they become customers' fans? Mircea Prelipceanu will present the CRM-trends of tomorrow in this lecture and also consider how you can overcome this challenge and benefit from it today. In a best practice case a customer will demonstrate how CAS CRM helped his business to grow and become more profitable.Andrei Manea
CEO
Speaker Sessions
Bio
Entrepreneur, experienced Linux administrator (10+ Years) and open source advocate with passion and an open view for technology, business development, social interactions and start-ups. Multicultural experience with international professional background, evolving form technical fields and management to business development.
Synopsis
Through DevOps adoption, organizations' achievements go beyond financial results. Find out how your organization can benefit from the DevOps transformation from improved business KPIs, increased quality and security to higher employee engagement and improved agility in the market.Gabriel Mihai Tanase
Director, Cyber & IT Advisory
Speaker Sessions
Bio
Director at KPMG in Romania, Gabriel develops KPMG’s IT Advisory practice in Romania by focusing on key industries and services. One of the key services is Cyber Security, which include Penetration Testing, Vulnerability Assessments, Security Audits, Internet Banking Audits, Technical Security Assessments, Security Architecture and many others. Gabriel has a master degree in Information Security and obtained OPST (by ISECOM), CISA, CRISC and CGEIT certifications.
Synopsis
KPMG Cyber's research into cyber security reporting in the annual reports of 800 companies was completed across 28 countries. The study provides an overview below of the following topics: responsibility assumed at boardroom level for cyber security risks, differences between regions, a comparison of different industries and the cyber security topics that are discussed in the annual reports. Note that the study has been mild by not reviewing whether each company covered threats, risks, countermeasures and risk appetite. The results would have been worse. We have only considered boardroom responsibility for cyber risk if it is explicitly addressed in the annual report.Radu Mărcușu
CEO
Speaker Sessions
Bio
Radu Mărcușu is the CEO of Upswing, former SEOmonitor, an agency which took on the mission to bring the most effective digital strategy in Romania. With a background as a search geek, Radu knows that if you wait for perfect conditions, you will never get anything done. He strongly believes that learning by doing and innovation go hand in hand, therefore if you meet him, you’ll probably want to find out more about how this award-winning agency makes innovation happen recurrently. Start from this example – in the past four years, Upswing created a whole new methodology that makes the previously uncertain Search environment as predictable and measurable as any other marketing channel. Knowing what will happen, however, does not guarantee that what you did yesterday will be sufficient enough for tomorrow. Therefore, make sure you take all your free shots at being relevant and ahead of change.
Synopsis
According to PQMedia, content marketing will be a $300 billion industry by 2019. That's a lot of content! There is a limit to how much content can be consumed, liked and shared. Research found that in a month where content creation surged, engagement dropped to its lowest point. Brands and social networks alike are competing for their share of engagement. In this session you'll learn how to cut the guesswork and how to generate content that people are searching for.Alexandru Radu
Business Development Manager
Speaker Sessions
Bio
Alexandru Radu is a passionate business developer with 12+ years of proven capability in driving success for industry leaders using a special brew of business solutions knowledge, consulting experience and customer service excellence. After a career in programming, consulting, project management and training, he turned into a trusted advisor for customers bridging the gap between the technical and business worlds of the software industry.
Synopsis
Today, the biggest challenge for the Small and Medium Businesses is that even though they can afford a very efficient ERP system, due to the new cloud hosted model, where they can pay a monthly subscription per user, their outsourced accountants are not adapting quickly enough to the new trends. At Arggo Consulting we understand their business needs and daily frustrations therefore we crafted a new tool combining the benefits of one of the best ERP system on the market, Microsoft Dynamics NAV, with the extended expertise of Romanian accountants. Stop searching for the best ERP system, stop searching for an Accounting Company to serve your needs; now you can find both in one … SMB Power Package. More efficient, more productive, more secure, customer orientated and easy to use.Daniel Tucan
Creative Manager
Speaker Sessions
Bio
Passionate about human behavior, coaching, NLP and experimental psychology, working extensively to boost the productivity of a company by applying creative solutions and daring marketing strategies. Also, Daniel founded a Toastmasters Speakers Club in Bucharest, is a former impro actor and a highly trained workshop facilitator, he’s mission is to deliver unique power up trainings in companies.
Synopsis
We are close to live in the future where doing things fast and at professional level is no just a trifle but a must . So, should delivery make any exception? Of course not!... In a digital era where online shopping tends to take over, there is a huge demand of couriers to deliver ASAP packages on demand. The traditional courier firms are overwhelmed and the market in Romania is so huge that can sustain another 2 big courier firms. And because of this we came in with a bold mission and that is to give freedom to people who love to move and win money fast, to be able to join in the courier business by using GCouriers. Hundreds of businesses are waiting for their goods to be delivered so why should you not do it ?!Sergiu Stănescu
eLearning Department Presales Manager
Speaker Sessions
Bio
Sergiu Stănescu is the eLearning Department Presales Manager in SIVECO Romania, the company that develops and exports software products and consultancy projects within the European Community, the Middle East, North Africa and the CIS area. He advocates Advanced eLearning (AeL being SIVECO’s brand) capabilities of the company in eLearning/eTraining for key public & corporate players. He is also speaker at national and international events. For the last 3 years, Sergiu has been in charge of strategic partnerships for SIVECO and has established successful cooperation with important worldwide players in IT, from cloud learning to cyber security and other vertical solutions as banking, credit bureau, GIS. These partnerships lead to the implementation of significant projects, both in public and private sector, in Romania and abroad.
Synopsis
SIVECO Romania launches Cloud Learning – a training, evaluation and multimedia educational content management tool that offers a complete, flexible and secure solution for the induction process of the employees as well as lifelong and professional training. Cloud Learning system uses Software as a Service in cloud, significantly reducing overall costs for companies and public institutions and converting capital costs in operating costs. Join this session to learn more about Cloud Learning, the solution that delivers the promise of eTraining (enhanced training) with the means of state-of-the-art technology and blended learning methodology.Catalin Ciurezu
Director Executiv
Speaker Sessions
Bio
Catalin is a graduate of University Politehnica of Bucharest and the Romanian Canadian MBA program. With over 15 years of experience in tools for direct marketing and marketing, he is in charge with fulfill.ro brand of Mediapost Hit Mail which offers an easy and powerful solution to ecommerce fulfillment.
Synopsis
As an industry born out of the Internet revolution, the edges of using technology to fuel your operations are well known to you. We will discuss on the major e-commerce challenges that players face, and how a customer interaction technology could help in overcoming such challenges.Bogdan Colceriu
Founding Manager
Speaker Sessions
Bio
Bogdan Colceriu was a strategic consultant for 10 years for important Romanian companies while becoming a serial entrepreneur as cofounder of Trilulilu – the no.1 streaming service in Romania, Okian – the largest online bookstore in Romania and later Frisbo – the first efulfillment service in Romania. Bogdan is now CEO of Frisbo Efulfillment Services expanding it in the region as well as founding manager of Risky Business, the first pre-seed fund dedicated to startups in Romania.
Synopsis
Logistics is at the heart of ecommerce and it can make or break an online store. Find out the tips and tricks of online logistics plus interesting solutions in this 15 minutes speech given by the founder of the leading efulfillment service in Romania.As an industry born out of the Internet revolution, the edges of using technology to fuel your operations are well known to you. We will discuss on the major e-commerce challenges that players face, and how a customer interaction technology could help in overcoming such challenges.
Alexandru Gliga
CEO & co-founder BOX2M
Speaker Sessions
Bio
Former network integration engineer and telecom operations manager, certified ITIL expert and Managed Services senior consultant.
synopsis: BOX2M is a start-up focused on industrial IOT technologies for energy and utilities, and also highly applicable for telecom and critical infrastructures security.
We’ll present some insights about industrial IOT use cases BOX2M will develop for Orange.
Synopsis
Orange Fab Romania is a 1-year startup accelerator, conceived to support entrepreneurs in developing innovative products and help them distribute both locally and globally. This startup program is looking for start-ups in Romania with mature innovative products that not only improve people’s live but set a trend on how people will live in the future and has 4 tracks: Future of life, Security, Networks of future and Smart territories, which includes also energy.Andrei Georgescu
Co-founder & Managing Director
Speaker Sessions
Bio
Andrei Georgescu is co-founder and Managing Director of White Image for more than 15 years. He is passionate about data and solutions that generate results. Currently, White Image delivers Data Management and E-Mail Marketing solutions for customers from e-commerce, banking, auto, HR, and many other fields. You can also find Andrei as a teacher at the IAA School where he teaches E-Mail Marketing, data management & marketing automation.
Synopsis
Digital — especially mobile — is the new storefront, and not only because more consumers than ever are purchasing online. Many trips to a physical store now begin on a screen as well. We’ve probably all seen what cluttered dashboards of data look like, but what do you actually do with all of the data? What was once a manual process of turning data into insights and insights into actions is now a scalable, automated process. Here’s how to get started, we will talk about how to tranform data in amazing customer experience.Mihnea Dumitru
Convergent Marketing Manager, Orange Romania
Speaker Sessions
Bio
Dedicated to developing and bringing to market products that help companies focus on what is important for their growth: better engage with their customers, simplify team collaboration, keep their employees and information safe, make the most of the data they have.
Synopsis
Given the global threats, that are becoming more and more extensive and technological diverse, cybersecurity is emerging into a strategic priority for the Romanian companies. In order to cope with this challenges, the companies need integrated, innovative, up-to-date customized solutions, tailored for the local market and for the industry in which the company operates.Adrian Enache
OmniPERFORM CEO
Speaker Sessions
Bio
Adrian, together with OmniPERFORM, helps businesses accelerate their results through digitally-driven integrated campaigns and omni-channel setup.
Launching numerous B2B & B2C Commerce (omni-channel or digital that were technology driven) projects in more than 10 years experience, he invested and founded OmniPERFORM – an agency using neuromarketing algorithms embedded within proprietary innovative technology and by this way being able to maximise the campaigns’ performances, achieving higher conversion rates and leading to higher revenue and profit.
Adrian, both as speaker and trainer, is known for offering transformational perspectives and processes between Strategy, Creative and Media departments to keep the focus on the client’s campaigns’ results and for successful and proven ways to analyse the results of (marketing) campaigns.