Nansi Lungu
Behavior Analyst Bitdefender
Speaker Sessions
Bio
Coordinator of the Department of Consumer’s Psyhology within the company Bitdefender and Lecturer at Titu Maiorescu University, as well as founder of the firm Mindset, Lungu Nansi is a behavioral analyst and trainer with an interdisciplinary background (cognitive science, logic and philosophy).
His scientific training covers applied psychology, evolutionary psychology and the theory of limited rationality. With a varied experience in the area of education, Lungu Nansi works on the development of educational mechanism which take into consideration the limitations of psychological profiling, as well as limitations of understanding human behavior.
Synopsis
Juan Baron
Group Level Monetization
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Juan Barón is an accomplished digital marketing and media executive with a reputation for building successful media operations, leveraging big data for algorithmic media buying and optimization, and ideating technological innovations. He is passionate about improving processes through technical development, growing business through strategy and sales support, and building teams. With over 14 years of startup experience in ad-tech and media, Juan has deep knowledge of the digital advertising landscape, technologies, and intricacies of the agency world. Relocated from New York as Chief Digital Officer for Ringier Publishing, he helped for over 2 years accelerate the digitalization efforts of the news operations by leading a large team responsible for innovation and education in areas of SEO, Social Media, Video, and Analytics. He now focuses on group wide monetization efforts.
Synopsis
In a business where advertising growth goes to platforms and publishers are left with little to work with, Ringier Romania continues to push forward with new innovative ways to monetize the trust it has built with readers. With our new fashion marketplace, Ringier has created a differentiated product built around customer trust and journalistic independence. All while enabling new ways for its advertising partners to leverage a differentiated environment. Together with our leading women portals, the departmentstore.ro marketplace is where consumers and fashion brands can truly interact.Torsten Priebe
Chief Technology Officer
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Torsten Priebe has over 15 years’ experience in data management and business intelligence, of which he spent over 10 years in consulting. Since 2014, Torsten is CTO at Simplity, a dynamically developing international consultancy focusing on data-intensive projects. Torsten’s responsibilities at Simplity include driving the requirements for the Accurity software suite and guiding Simplity’s consultants particularly in the areas of information architecture and governance. Before Simplity, Torsten was heading the data management team at Teradata and the business intelligence practice at Capgemini in Vienna respectively. Torsten is co-author of three books, published numerous articles and talks regularly at international conferences. In addition, Torsten is a regular guest lecturer at University of Regensburg, where he received his PhD with a thesis on integrating structured and unstructured information with semantic technologies in 2005.
Synopsis
Ever felt limited by the lethargy of your IT processes in times of more and more unlocked data sources and analytic capabilities? Afraid of bad data quality and information overload leading to “big chaos” rather than “big value”? This presentation covers modern trends in information management and governance such as business metadata and logical data warehouse (LDW) that can help overcome those issues. We will share our experiences and discuss success factors – including both technical and organizational aspects.Ileana Parvu
Managing Director
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Bio
Ileana is Managing Director within Ipsos Interactive Services (IIS) – the Center of Excellence in Online Data Collection for the entire Ipsos group, leader in market research services.
With over 16 years of work experience in management and digital marketing in a variety of industries such as market research, media, pharma or chemical industries from which more than 13 years only in market research, Ileana is one of those leaders that significantly contribute to growing people & business showing a natural ability to strategically lead within a variety of challenging environments.
Since she joined Ipsos in 2004, Ileana successfully managed with her enthusiasm and mindset the way different markets and global clients perceive the Digital Marketing and Online Operations in a market research company. Having different leadership roles within IIS Operations Observer, Ileana created over the years a platform that strategically helped Ipsos’ business to increase reach and engagement and strengthen IIS’ competitive advantage. As lead on the Digital Media Buying, User Engagement-Experience (Communication, Incentives, Member Services Support) and Sampling Operations, covering 22+ countries (Europe & North America) and budgets of tens of millions of euros, Ileana worked actively with key global clients to build innovative and customized consumer retention plans, to sustain fast changing business environments and drove stronger partnerships with global suppliers unifying regional teams and processes into a single global operating model to increase efficiency.
Ileana has a Master Degree in Strategic Marketing and in Business & Management Administration at Bucharest University of Economic Studies and is certified as Counselor for Personal Development (European coverage).
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Laura Nedelschi
Creative Director
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Laura is a CD with a copywriter heart and a solution-oriented mind. After many years spent in ATL agencies she decided to take the jump and join the Kubis Interactive in its destiny of bringing technology at the core of the brands. In return, she brought in the agency her curiosity, her concepting and teaching skills, as well as a wide variety of afternoon coffee jokes.
Synopsis
Successful and impactful digital campaigns you can learn from.Răzvan Atimariti
Product Sales Specialist & Partner Account Manager for Cisco Romania
Speaker Sessions
Bio
Răzvan Atimariti is Product Sales Specialist and Partner Account Manager for Cisco Romania also covering the South-Eastern Europe region since 2010. He has a broad experience in Telepresence and collaboration technologies, responsible for developing customized collaboration architectures for each client. He also assists partners in developing strategies, planning and providing sales coaching and also implementing new partners programs across SEE region.
Before Cisco, Răzvan Atimariti worked as Channel Sales Manager for Tandberg, a videoconference solutions provider which Cisco has acquired in 2009.
He has 17 years of experience in sales and distributions, with great expertise in communication, collaboration and Telepresence solutions.
Also he held several sales and distribution positions for Atlas Corporation, METRO Cash&Carry (wholesaler) and MobiFon-Connex (telecom operator).
Răzvan has a Bachelor of Science in Economical Engineering from ”POLITEHNICA” University from Bucharest and an MBA in General Management from Kennesaw State University.
Synopsis
This session will be updated soonJoel Oliveira
Software Testing & Quality Assurance Evangelist | Trainer
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Joel Oliveira started his professional career in 1998 as a researcher and since then, he already assumed different roles (from developer to tester, from technical and project manager to quality and engineering manager), managing and leading teams from 1 to 130 engineers in business areas so diverse as telecommunications, government and public sector, financial services, defence and security or aerospace.
In 2009, after a closer involvement with the software testing area, he founded the first online testing community in Portugal and one year later, the PSTQB – Portuguese Software Testing and Qualifications Board becoming a member of the ISTQB working groups in 2011.
As a passionate about software testing & quality assurance, dedicated to improve recognition/proficiency of the testing community and eager to share his experiences, you can find him giving talks and workshops about software testing (manual, exploratory, automation, mobile, performance, security), engineering processes (waterfall, agile, continuous improvement and CMMI) or career management (mainly but not only for testers).
Synopsis
We have observed an almost insane growth on the development of applications for mobile devices! But we are not yet on the summit! All the reports and market studies point to an even bigger growth during the next months supported also by the enterprise applications. By the other side, mobile users have higher expectations regarding the quality of the applications. A simple bug or usability issue can take an application out of the tops and ultimately, out of the market. Is your testing team ready and up for this challenge? Or are they still applying the same test strategy that worked for the desktop or web applications? Join this session to understand some common (but not always obvious) pain points to avoid when preparing a mobile testing strategy.Carina Toma
Senior Copywriter
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Carina is a copywriter with more than 500 connections on LinkedIn and a high quality sense of humour. She trained her creativity and understanding of the marketing process through a wide variety of gyms: the Leeds University Business School, the strategy dept at Publicis Romania, the creative department at Infinit Solutions – and now she takes part of the special training camp at Kubis Interactive, working on a wide variety of clients: Grolsch, Mega Image, CrisTim, Albalact and many others.
Synopsis
Successful and impactful digital campaigns you can learn from.Latif Ladid
Founder & President, IPv6 Forum & Chair, IEEE 5G TsC
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Bio
– Founder & President, IPv6 FORUM
– Chair, ETSI IPv6 Industry Specification Group
– Chair, IEEE ComSoC IoT subcommittee
– Chair, IEEE ComSoC 5G subcommittee
– Vice Chair, IEEE ComSoC SDN-NFV subcommittee
– Emeritus Trustee, Internet Society – ISOC
– IPv6 Ready & Enabled Logos Program Board
– World summit Award Board Member
– Research Fellow @ University of Luxembourg on multiple European Commission Next Generation Technologies IST Projects
– Member of 3GPP PCG (Board)
– Member of 3GPP2 PCG
– Member of UN Strategy Council
– Member of Future Internet Forum EU Member States (representing Luxembourg)
Synopsis
The public IPv4 address space managed by IANA (http://www.iana.org) has been completely depleted by Feb 1st, 2011. This creates by itself an critical challenge when adding new things and enabling new services on the Internet. Without publicly routable IP addressing, the Internet of Things combined with 5G networks and anything that’s part of Internet of Everything (IoE) would be greatly reduced in its capabilities and limit its potential success. Most discussions about IoE have been based on the illusionary assumption that the IP address space is an unlimited resource or it’s even taken for granted that IP is like oxygen produced for free by nature. The introduction of IPv6 provide enhanced features that were not tightly designed or scalable in IPv4 like IP mobility, ad hoc services; etc catering for the extreme scenario where IP becomes a commodity service enabling lowest cost networking deployment of large scale sensor networks, RFID, IP in the car, to any imaginable scenario where networking adds value to commodity. IPv6 deployment is now in full swing with some countries achieving over 50% penetration such as Belgium or the US and India with over 100 M users using IPv6 without even the users knowing it. Most of 4G networks in the US are deployed with IPv6and even T-Mobile US has deployed 4G with IPv6 only. Apple has required its apps developers to use IPv6 only for their apps staring June 1, 2016 which a great shot in the arm of IPv6. There are many inflections points happening this decade to influence the design of first tangible 4G/5G networks It will be a combination of IoT, SDN-NFV, Cloud Computing, Edge Computing, Big IoT Data and 5G to sift through to realising this paradigm shift. This talk will be devoted to analyze the transformative impact of IPv6 on 5G and IoT using the potential mix of IPv6-based IoT, SDN-NFV, Cloud Computing, Big Data and 5G and its advanced features, highlighting the challenges and solutions moving forward.Massimiliano Brigida
Director of International Operations and Co-CEO
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Massimiliano Brigida was formerly GM of Leader Mobile and International Sales manager for WINNE. He has single handedly created and developed the company business in Spain Portugal and Latin America and is now leading the development of the company international expansion.
Synopsis
Thanks to Virtual Assistants and ChatBots, syntactic and semantic structures of language can optimize search results and improve the information available for e-commerce websites, by learning with recommender systems users’ tastes, preferences and habits. AI systems powered by machine learning solutions will help merchants towards a better creation of tailor-made offers based on people requests, delivered in a detailed and customized way through predictive content.November ’16 is a significant date for Marketing: Internet usage by mobile and tablet devices exceeded desktop worldwide for the first time. Smartphone becomes the first touch point between “brand – consumer” and the most important channel to build long–lasting relationships over time. Create, distribute and measure the ROI of 100% Mobile-Friendly content campaigns based on the visual StoryTelling (MovieTelling) and conversations with AI systems (ChatBots), in order to map the customer journey, rebuild customers’ habits and behaviours and customize the communication message.
David Dawson
Freelance Microservices Consultant
Speaker Sessions
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David is a freelance Microservices consultant and founder of the Muon project (http://muoncore.io). He takes his passion for system design, architecture and philosophy to all his clients, drinks their coffee and gives them Microservice platforms and systems in return.
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Building systems that scale and adapt to change is the core premise of Microservices. The Reactive Manifesto gives us a set of architectural principles to guide us when building systems of this kind, but what does this look like in practice? As a CTO, systems or data architect, how can you select which technologies to include? Can you take advantage of serverless without getting locked into a vendor? How are Microservices and Serverless even related? There are specific patterns and data designs you can apply to build systems that can scale and take advantage of new and existing technologies and skills to deliver the promise of Microservices on the modern cloud, scalable, agile systems. This talk goes through them all, covering data architectures and options for building reactive, distributed systems using Java and other runtimes including serverless, stream processing and various event architectures. Finally we will look at how to build a Reactive API strategy to give you easy and performant integration between runtimes, browser and mobile applications.Peter Van de Voorde
Developer Advocate
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Peter is part of the developer experience team at Atlassian. Once upon a time, he used to be a Java developer, a Scrum Master, and an Atlassian Solution Partner. Now he’s focused on supporting developers build the best apps they can on top of the Atlassian tools.
Synopsis
During this session, Peter goes into why you should stop trying to implement a methodology from a book with just one team and instead try to create an agile methodology for your company as a whole. He'll talk about: • The history of agile and the ideas behind it • How you can enlighten your company about the advantages of agile • Successes and failures and how we can learn from them At the end of this session, you’ll have ideas, tips, and tricks for making your company agileBogdan Popescu
Marketing and Operations Director of Microsoft Romania
Speaker Sessions
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Bogdan Popescu is the Marketing and Operations Director of Microsoft Romania. In his role Bogdan is responsible for the implementation of all marketing programs Microsoft is running in Romania, in close coordination with other global initiatives, as well as for all product related activities aimed to promote and explain to various industry verticals the opportunities and the benefits these products can bring to their operations.
Before joining Microsoft Bogdan worked for 15 years in Shell and 5 years in Metro Group, covering a number of roles in Operations, Supply Chain and General management of various business lines, working more than 10 years abroad.
Bogdan is licensed in Aircraft engines engineering, has a degree in law and a post graduate degree in political sciences. He also graduated from Asebuss EMBA program.
Synopsis
This session will be updated soonNick Nicolescu
Territory Manager SEE, Forcepoint
Speaker Sessions
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Synopsis
The security industry has reached a tipping point. Over the past few years, record cybersecurity investments have been met with an onslaught of data breaches led by a dramatic rise in insider-related incidents. Needing to protect their organizations and unsatisfied with current security tools, cyber professionals have admitted their most exposed weakness: an industry-wide inability to understand how their employees interact with critical data and IP. The presentation contains the 2017 State of Cybersecurity report which includes an in-depth look into: How gaining visibility and the ability to understand the context behind user actions can prevent damaging breaches (intentional and unintentional), The grouping of insiders into three types — accidental, compromised and malicious, Factors that help provide the intent behind behavior, including security awareness, attention to detail, fatigue, job satisfaction and moreAdrian Zărnescu
Chief Engineering Manager (IoT Division)
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Adrian Zărnescu is Chief Engineering Manager (IoT Division) at SYSWIN Solutions. With extensive expertise in microelectronics and programming, Adrian creates, improves and implements creative and lucrative IOT applications.
Synopsis
This session will be updated soonDan Giusca
Software Architect
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Dan is a Software Architect and he has been running Bento’s Development department for the past 5 years. He is a passionate Microsoft technology-based software developer. Together with his team, they created Bento’s Field Service and Manufacturing products, and they developed customised solutions for various industries.
Previously, Dan was part of the TotalSoft team that developed ERP Charisma Enterprise. He has extensive experience in developing business software.