Alexandru Volocaru
Online Marketing Expert, Orange Romania
Speaker Sessions
Bio
In the last 5 years, Alexandru worked to define and coordinate the implementation of digital performance campaigns, in order to achieve high performance volumes and find growth opportunities related to the Orange Romania digital strategy.
Synopsis
Most analytics services that are used by ecommerce businesses (including even Google Analytics) rely on cookies to identify users. Most analytics services for performance actions rely on a username, user id or email, so a user is the same no matter when she accesses an app, a website or uses her email. Our focus changed from "Buy Now" to "Activate - Retain – Acquisition - Revenue - Refer". The ‘buy now’ moment is the main advantage eCommerce has over SaaS (Software As a Service). In SaaS the first engagement almost never starts with a payment. We use advanced algorithms on our data to expose behavior patterns that drive user engagement during every lifecycle stage, from onboarding to recurring revenue. Do not forget! Provide a stellar experience to your users and the conversion will comeVlad Nistor
CEO & Founder CoinFlux
Speaker Sessions
Bio
Vlad Nistor is the CEO and Founder of CoinFlux, the largest digital currency exchange service in Romania, trading Bitcoin, Litecoin, Ether and Ether Classic. Over the last 18 months, CoinFlux has achieved remarkable results: over 45 million euro worth of digital currencies; 30,000+ transactions; 4000+ clients.
Prior to starting up his company, Vlad had a successful career in asset management, working for Aegon Pensii and BCR Pensii, managing assets of over 500 million euro.
Synopsis
Join this keynote presentation and get first-hand insights on Bitcoin, Ethereum and Blockchain, from Vlad Nistor, CEO and founder of CoinFlux, the largest digital currency exchange service in Romania. You will understand the inner workings of the most popular digital currencies, their use cases and the reasons why people are so hyped up about them.Alexandru Dincovici
Owner, Izibiz Consulting
Speaker Sessions
Bio
Alexandru Dincovici is many things, most of which involve dealing with people. He has BAs in Political Science and Sociology, and holds an MA and a PhD in Anthropology.
Husband and father of one, his working time is divided between being an entrepreneur, market researcher, consultant, as well as a lecturer and a Brazilian jiu-jitsu instructor.
He owns Izibiz Consulting, a small research and consulting boutique, and is currently trying to change the way some companies engage with market research.
Synopsis
Digital businesses, and ecommerce in particular, have a very strong advantage, compared to their brick and mortar counterparts, when it comes to knowing their customers: they have access to structured data about them, both behavioral and demographic. But two questions emerge at this point. The first one is how good that data really is and the second one is how can you enhance and leverage it? This is the point where, in general, market research should come into place. But instead of going through a costly process with an outside firm, how about embedding it in your business?Remus Petre
Business & IT Consultant
Speaker Sessions
Bio
Remus has over 15 years of experience in IT and business improvement projects, ERP systems implementation (local ERP’s, IFS Applications, Microsoft Dynamics NAV, SAP), CRM solutions and Business Intelligence solutions.
Synopsis
An ERP software presented as such, no matter how spectacular would be, has no value by itself for a company. An ERP project should be first of all a project for optimization, standardization and controlling of the whole business. What is the future of ERP? What is the best way to implement an ERP system? What is its optimization potential for a company? We are waiting for you at the conference to provide answers and further examples to such questions!Mihaela Mihai
MANAGER, CLOUD & M2M
Speaker Sessions
Bio
Mihaela is passionate about the power of IT innovation, products, software solutions and market evolution.
She has gathered experience into this amazing world of IT during the last 20 years and now she is ready to share with you some ideas about trends and future and how people of Telekom Romania are modeling them.
